Social Media Manager
Social media. I’m guessing you’ll have heard of it. Everyone’s talking about it. But understanding how to access the business benefits of social media is more tricky. And putting together a programme to deliver those benefits can be time consuming and – frankly – overwhelming.
Fortunately, Green Umbrella’s Social Mediator programme takes away all the hard work. We live, eat and breathe social media. It’s what we do all day, every day. Social Mediator lets you use our knowledge to connect with your market in a positive way. Let us be your eyes and ears, to effortlessly keep your programme up to date with changes and developments.
The bottom line is a social media programme, delivered in your corporate style but managed and administered by us.
A programme with set goals that are tracked and monitored. A programme that integrates with your marketing strategy and delivers on its objectives.
Whilst we do all the work, don’t worry. You will approve everything before it’s posted. You’ll always have control over your image, your business, your brand.
By appointing our Social Mediator, you’ll relieve yourself of the following hard work:-
Setting up your profiles.
Not just setting them up but optimising them to get the best value from them. Or if you’re ahead of the game and have your profiles set up, we’ll recommend how to use them more effectively. Generate leads, position yourself as an expert, run surveys and conduct research – all this and more is possible.
Social Mediator will research where your market likes to surf. We’ll identify and track industry websites and blogs. You’ll get reports on what your competitors are up to. Social Mediator will also track your reputation in the on line community. Know what people are saying about you and turn negative comments into benefits.
This is the nuts and bolts of maintaining and managing your online presence. With minimal briefing (honestly) we will produce content and distribute it to the most appropriate channels. Don’t worry about adding links, tagging or categorising, we’ll do all that for you.
Find out if it’s working
Social Mediator can set up a system for monitoring how you’re doing. We can track who your fans and followers are, and what type of content they are looking for. We’ll measure which links are clicked and how often. And then we’ll use the information gathered to improve your programme.
There are a number of options within the Social Mediator programme, depending on where you are and where you want to be. But the common starting point is a consultation. Sounds scary, but it’s just a chat about your business and what you do. We’ll tell you more about how we can help. And if we feel we can’t, we’ll tell you that too.