Put Your Best Presenting Foot Forward

Put Your Best Presenting Foot Forward

Let’s face it, most presentations are painful, for all parties involved. For the presenter, who’s spent days planning. To the audience, who are wondering what ...
Diversity in Marketing

Diversity And Inclusion In Marketing

Diversity and Inclusion, or D&I, as it's often shortened to, is a theme that seems to be covered more and more in various sectors. Recently, ...
Christina talks social media mistakes

Christina talks social media mistakes

June has been a crazy-busy month! I've been out and about and certainly have some miles under my belt – but when Cameron from Firefish ...
Will A Trade Body Help Boost My Business?

Will A Trade Body Help Boost My Business?

This week’s Green Umbrella HQ debate centred around trade bodies and ultimately, whether they’re worth getting involved with and how good they are for boosting ...
Blogging - 99 Problems, but Writing this Blog ain’t One!

99 Problems, but Writing this Blog ain’t One!

If you’ve read my articles in the past (or had a conversation with me), you’ll know how important I believe blogging is. You’ll also know ...
SEO - What caused my website to plummet

What Caused My Website To Plummet?

The aim of the majority of website owners is to see their site rise high up in the search engine rankings. If your site doesn’t ...

The Ultimate Social Media Guide for Recruiters

If you are working in the world of recruitment then ignoring social media is simply not an option. You've been living in a candidate-short world ...
Things Influencers Look for When Collaborating with Brands

Things Influencers Look for When Collaborating with Brands

As an influencer, working with a brand can be an exciting and profitable opportunity. Not only does it give you the chance to earn some ...
Christina Robinson Q&A with UK Recruiter

Christina's UK Recruiter Q&A

I had the pleasure of joining UK Recruiter's Louise Triance, live 'on air' (or more specifically on Crowdcast) to discuss tech in general, as well ...
Where is everyone hanging out

UK Social Media Stats – Where is everyone really hanging out online?

“UK Social Media Stats” “UK Facebook Useage” “Social Media UK” …and the list goes on as I continue with my regular search for statistics on ...
#Chinatrek lynn rose social media fundraise

How Social Media Helped Me Fundraise

In January 2018, I decided to sign up for a challenge! I was going to be celebrating my 50th Birthday in November, and I wanted ...
Suppliers - You can be my Wingman

You can be my wingman anytime

“You! You can be my wingman anytime.” People of a certain age will immediately get that reference. Just in case though, it’s from the cheesiest ...
Google My Business

How do I get my business on Google? – Introducing Google My Business

We get asked this question quite often by businesses who are brand new, or those who are struggling to gain traction in search results. One ...
Pinterest trends to look out for in 2020

The 5 Top Trends to Look for On Pinterest in 2020

Over the past two years, I have coached and managed social media for many different types of businesses, but one platform that is rarely, if ...
How to Amplify your content strategy in a few easy steps

How to Amplify your content strategy in a few easy steps

Content. If you’re responsible for marketing in your business that one word is probably responsible for more than a few sleepless nights. Defining what ‘Content’ ...
5 marketing books to read in 2020

5 Marketing Books to read in 2020

It’s that time of year again when you are planning for the year ahead; business owners are reflecting on the successes of 2019 and looking ...
2020 Business Goals

For the sake of Auld Lang Syne… Here’s to 2020!

There’s been a bit of a tradition here at Green umbrella over the last few years. A tradition I wasn’t quite sure I wanted to ...
Emma's Aim Christmas

Supporting Emma's Aim this Christmas

As many of you will know, for the past few years we have been supporting Emma's Aim. So again this year, we will be making ...
Predictions for Social Media and Digital Marketing Trends in 2020

Our Predictions for Social Media and Digital Marketing Trends in 2020

It’s that most wonderful time of the year… when we look back on 2019 and think ‘Wow! How far have we come with all the ...
Social Media and Marketing: 15 Statistics to Drive Your Marketing Strategy for 2020

Social Media and Marketing: 15 Statistics to Drive Your Marketing Strategy for 2020

As we creep towards the end of the year, hopefully, you are tuning into your marketing strategy for 2020. Where are you going to show ...
Facebook Reach

Why is My Facebook Reach So Low?

Remember the good old days? You know, when Facebook was still a baby and when you posted you'd get endless people seeing and engaging with ...
Honest or just couldn’t be bothered? Why you may need to stop being ‘authentic’ in your video posts

Honest or just couldn’t be bothered? Why you may need to stop being ‘authentic’ in your video posts

I want to be perfectly clear about something. I love authenticity. When you are posting on social or creating content for your marketing, you should ...
3 core attributes you need for your business to succeed on social

Three Core Attributes You Need for Your Business to Succeed on Social

After several years of supporting business owners with their marketing efforts, it has become clear to me what is required to ensure success when implementing ...
Press play on interactive video content

Press Play on Interactive Video Content

Video marketing has become one of the biggest and growing trends of recent years, and it’s showing no sign of slowing down. Video is one ...