Making social media accessible to all

Making Social Media Accessible to All

In early July, the Government Communication Service (GCS) released a statement that helps encourage us all to create accessible social media campaigns. According to the ...
Top 7 eCommerce Growth Strategies for 2020

Top 7 eCommerce Growth Strategies for 2020

No one could have predicted COVID19 and the global changes that it caused. But now that the dust is settling we can see some definite ...
five reasons to outsource social media

Five Reasons Why You Should Outsource Social Media

With so many social media platforms to consider using in your business and the time it takes to both develop and implement an effective social ...
Honest or just couldn’t be bothered? Why you may need to stop being ‘authentic’ in your video posts

Honest or just couldn’t be bothered? Why you may need to stop being ‘authentic’ in your video posts

I want to be perfectly clear about something. I love authenticity. When you are posting on social or creating content for your marketing, you should ...
Grow an audience on Instagram

Webinar – How to Grow an Audience on Instagram

This webinar will give you an understanding of how Instagram works and take you through the most effective ways to grow your audience. Tuesday 28th ...
Twitter Hacks and TikTok Bans!

Twitter Hacks and TikTok Bans!

I normally try to avoid talking too much about the politically charged side of social media. Especially since things tend to be more on an ...
Business Copywriting tips for Beginners

Webinar – Business copywriting tips for beginners

If you struggle with creating good copy, this is the webinar is for you. Thursday 23rd July 2020, 18:30 BST About this Event If you ...
Diversity

Diversity In Marketing – Should we hop on the bandwagon?

Unless you have been living under a rock recently, you will know that the Diversity agenda has been front and centre on the news. And ...

Webinar – Build your Brand with these Facebook Tactics

We'll take you through the dos and don'ts of using Facebook as a free marketing tool! Monday 13th July 2020, 12:15 BST About this Event ...
What is AIDA?

What is AIDA?

You know when you learn something, and you've learnt it a while ago, you sort of assume everyone knows about it... I was speaking at ...
How effective is your Social Media Strategy?

Webinar – How Effective is your Social Media Strategy?

You've created your strategy, implemented your plan and now it's time to measure your results. Thursday 9th July 2020, 18:30 BST About this Event You've ...
Linkedin etiquette

What Stops you Rocking LinkedIn? – A Very Quick Guide to Linkedin Etiquette

Perfecting LinkedIn profiles, teaching people how to approach LinkedIn so it becomes a lead generation machine, prospecting on the platform... These are all things I ...
Are you addicted to WordPress plugins?

Are You Addicted to WordPress Plugins?

Too much of a good thing is bad for you.  Plugins can be addictive, but if you are not careful, they can slow down your ...
Five Twitter Hacks To Increase Engagement

Five Twitter Hacks To Increase Engagement

The algorithms are coming!  The algorithms are coming! In February 2016 Twitter finally introduced a smart algorithm. For social media managers this meant only one ...
Driving Conversions with Images: 6 Basic Tips for Better Conversion Rates

Driving Conversions with Images: 6 Basic Tips for Better Conversion Rates

Did you know that the human brain can process an entire image and recognise what it is in just one-tenth of a second? Believe it ...
An Open Letter To Google and Facebook

An Open Letter To Google and Facebook

The inspiration for this article has been taken from the LinkedIn content calendar.  Each month, LinkedIn release a topic along with a hashtag, and your ...
Tax Free Childcare - Comparison of Vouchers vs New Scheme

Tax Free Childcare – Comparison of Vouchers vs New Scheme

As has been widely circulated in the press, the long-standing landscape of tax free childcare is undergoing a change. First introduced in 1989 it has ...
SEO and Web Design – Why the Two Go Hand In Hand

SEO And Web Design – Why The Two Go Hand In Hand

With the ever increasingly competitive nature of the internet, a well-made website design, coupled with high-quality search engine optimisation has never been a more potent ...
Seven Ways To Get Creative With Your Tweets

Seven Ways To Get Creative With Your Tweets

Every second, on average, around 6,000 tweets are tweeted on Twitter, which corresponds to over 350,000 tweets sent per minute, 500 million tweets per day and ...
How Much Time Do You Invest In Your Staff?

How Much Time Do You Invest In Your Staff?

What does value look like to us as a business owner? I have heard business owners say “investing time in staff is a false economy ...
Three New Sneaky LinkedIn Features That Are Quite Cool!

Three New Sneaky LinkedIn Features That Are Quite Cool!

Have you noticed any changes when you publish an article on LinkedIn?  There are lots of small changes that you may not have noticed, but ...
Your Business – Who Will Be Its Future Leader?

Your Business – Who Will Be Its Future Leader?

Our business celebrates 30 successful years this year. I’ve been part of the team for 15 years and another colleague 13. People always seem to ...
A Colleague Has Set up My Facebook Page. Then Left The Company

A Colleague Has Set Up My Facebook Page, Then Left The Company!

The above words are part of our everyday live chat conversations, and I wish I could wave a magic wand and fix the problem for you, ...

There's No Such Thing As Time Management

One of the biggest issues that small businesses seem to face is the lack of time or at least the need to cram more into ...