Diversity in Marketing

Diversity And Inclusion In Marketing

Diversity and Inclusion, or D&I, as it's often shortened to, is a theme that seems to be covered more and more in various sectors. Joanne ...
LinkedIn Stories

LinkedIn Stories For Business

What a week of excitement as LinkedIn rolled out a number of changes in the UK! I, along with many other LinkedIn marketers jumped in ...
Video content - Video strategies that work

Social Media Video Strategies That Work

Social Media Video content - you've either been creating videos or you're on the 'I know I need to do it' list. The truth is, ...
Before you get started with Marketing Automation

Before You Get Started with Marketing Automation

The tech available to marketers today is, without doubt, incredibly powerful. If we only look at the tools you have at your disposal from an ...
Positive accounts to follow

10 Positive Social Media Accounts you should Follow Right Now

Social media can be a negative place sometimes. Your timeline can constantly be filled with doom and gloom. But, scroll no further. We have found ...
are you using landing pages?

Are You Using Landing Pages?

More and more of our clients are asking us to work on campaigns that call for multiple Landing Pages. That's nothing new or exciting, but ...
What’s on your Christmas Marketing List?

Shh! …Holidays are Coming – What’s on your Christmas Marketing List?

First of all, I swear I write this article earlier and earlier each and every year! No one - and I mean no one, wants ...
Lead with Value

Does Your Content “Lead with Value”?

“Lead with value”. Dependent on how closely you follow me on social media, how often you read my blogs and whether you join our weekly ...
5 top social media management tools

5 Top Social Media Management Tools

We’re big fans of social media management tools at Green Umbrella. Not only do they make it easier for you to plan your social media ...
Do I need a website

Do I Need a Website?

If you’re launching a new business (as many people are right now) budgets are tight and costs need to be kept low. You look at ...
podcast announcement - Christina Talks

A Little announcement – AND a little favour!

If you do the maths and work out how many hours you have each week after you've removed time for sleep, eating and an average ...
IS the QR code making a come back?

Should You Be Using QR Codes As A Marketing Tool?

Are QR codes making a comeback? They were trendy once, for about 5 minutes, admittedly, and then they quickly seemed to phase out of regular ...

Who wouldn’t want a job where you get to spend all day on Social Media??

‘Manager of social media’ isn’t a job that you tend to come across very often – yet most businesses are ‘doing’ social media to some ...
Are Hashtags Always Appropriate?

Are Hashtags Always Appropriate?

What is the point of hashtags? How many should I use? Should I only use them on Twitter and Instagram? What about Facebook, do people ...
Google manual penalties

Google Manual Penalties – The Links You Need To Be Looking At

If you have never had a manual penalty from Google then, of course, this is great news, but if you have and it was focused ...
5 Minute Facebook Live Stream Tutorial

5 Minute Facebook Live Stream Tutorial

Are you Facebook live streaming yet?  If not, then you are missing a trick for visibility and exposure for your business and personal brand. Why? ...

Change Happens – It Is Impossible To Move Forward In Business If We Don’t Change

"It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change." — Charles Darwin Well, ...

Hang On To Your Hats! – Five Questions To Help You On Your Social Media Journey

Is this, or was this you? “That’s it. - Decision made. We’re embarking on a social media journey.” “We’re ready to do it – let’s ...

Could You Benefit From A Mastermind Group?

You've heard the saying “Two heads are better than one” - well what about if you had access to ten or more heads? Running your ...
Ten Essential Facebook Competition Strategies

10 Essential Facebook Competition Strategies

As we know, the rules and the goalposts are forever changing on Facebook, so it is important to make sure that you keep up to ...

Could Your Business Survive Without You?

  I’m back at work following almost three months out of the business as unfortunately I had to go into hospital for a major operation. ...

When It Comes To Promotional Merchandise, Cheap Is Not Always Better

I know we all know this really, but I am frequently amazed by customers asking me for the “cheapest” pen/umbrella/T-Shirt …. While I believe there ...
Should I Be VAT Registered?

Should I Be VAT Registered?

Once you’ve set up your new business, the next question that may well arise is “Should I be VAT Registered?” If you expect your turnover ...
Brochures! Does Anyone Actually Read Them?

Brochures! Does Anyone Actually Read Them?

Have you ever been to a trade exhibition or a business fair and come back with a number of brochures? Did you read many of ...