Diversity in Marketing

Diversity And Inclusion In Marketing

Diversity and Inclusion, or D&I, as it's often shortened to, is a theme that seems to be covered more and more in various sectors. Joanne ...
LinkedIn Stories

LinkedIn Stories For Business

What a week of excitement as LinkedIn rolled out a number of changes in the UK! I, along with many other LinkedIn marketers jumped in ...
Video content - Video strategies that work

Social Media Video Strategies That Work

Social Media Video content - you've either been creating videos or you're on the 'I know I need to do it' list. The truth is, ...
Before you get started with Marketing Automation

Before You Get Started with Marketing Automation

The tech available to marketers today is, without doubt, incredibly powerful. If we only look at the tools you have at your disposal from an ...
Positive accounts to follow

10 Positive Social Media Accounts you should Follow Right Now

Social media can be a negative place sometimes. Your timeline can constantly be filled with doom and gloom. But, scroll no further. We have found ...
are you using landing pages?

Are You Using Landing Pages?

More and more of our clients are asking us to work on campaigns that call for multiple Landing Pages. That's nothing new or exciting, but ...
What’s on your Christmas Marketing List?

Shh! …Holidays are Coming – What’s on your Christmas Marketing List?

First of all, I swear I write this article earlier and earlier each and every year! No one - and I mean no one, wants ...
Lead with Value

Does Your Content “Lead with Value”?

“Lead with value”. Dependent on how closely you follow me on social media, how often you read my blogs and whether you join our weekly ...
5 top social media management tools

5 Top Social Media Management Tools

We’re big fans of social media management tools at Green Umbrella. Not only do they make it easier for you to plan your social media ...
Do I need a website

Do I Need a Website?

If you’re launching a new business (as many people are right now) budgets are tight and costs need to be kept low. You look at ...
podcast announcement - Christina Talks

A Little announcement – AND a little favour!

If you do the maths and work out how many hours you have each week after you've removed time for sleep, eating and an average ...
IS the QR code making a come back?

Should You Be Using QR Codes As A Marketing Tool?

Are QR codes making a comeback? They were trendy once, for about 5 minutes, admittedly, and then they quickly seemed to phase out of regular ...

Five Reasons That Will Make Your Content A Success Or A Failure

At the end of every month, I have a bit of a cleanse and I go through my email inbox to "unsubscribe" to content. During ...

Now Trending: #facebookbashing

Facebook. Oh, Facebook. A marketers dream. A marketers nightmare. Let’s have a show of hands. How many of you have seen posts from pages saying ...

Build A Sales Ladder And Sell Up

Quick Win Number 7 from the popular book Quick Wins in Sales and Marketing by sales growth expert Jackie Jarvis. “Taking one small step at ...
Wordpress security

Are You Concerned About the Ongoing Security of Your WordPress Website?

Your website is your shop front and for many businesses the main source of leads or purchases. Clients expect to be able to interact with ...
Good adwords advice

Seven Ways To Not Lose Money When Running A Google AdWords Pay Per Click Campaign

Google AdWords, if done correctly, can bring you leads, enquiries and sales like few other platforms, but so many people set up a campaign incorrectly ...

How To Use Pinterest For Your Small Business

Some social media platforms; Facebook, Twitter, LinkedIn and Google+ (the “Famous Four”) are widely accepted to be generally accessible and usable for most businesses marketing. ...
reputation management

Are you using social media to manage your online reputation?

https://www.youtube.com/watch?v=ICRKbLwfDZM In this video, Julia Doherty from Green Umbrella Marketing shares the reasons why you should be using social media to see what people are ...

Computer Says No!!!

I used to love Little Britain, David Walliams and Matt Lucas were always guaranteed to make me laugh. From their character who said “Eh Eh ...

Is It A Good Thing To Stay Away From Technology While You Are Away?

I've just got back from holiday where my intentions were to have a "digital detox". Could I manage without my many gadgets at my fingertips? ...
Training courses

Training Courses …. Are They A Good Use Of Our Time And Money Or Can We Learn It All Ourselves?

What is training? Definition from Oxford dictionary – the action of teaching a person a particular skill or type of behaviour. Training is about the ...

What's The Point Of A Business Plan?

I believe however large or small a business is, even if it's just you, you should have a plan that helps guide your business forward. ...

Five Annoying Personal Messages on LinkedIn, and Why You Should Stop Using them Right Now

I found myself getting slightly annoyed with my LinkedIn inbox yesterday and felt the need to put pen to paper (or finger to keyboard), and ...