Adding milestones to your Facebook page is an essential ingredient for any business that is looking to enhance their page. Not only does Facebook give milestones additional weight in the algorithm (ie: Facebook will feed any type of celebration post to more people, therefore giving you better reach), but it also stays around in the about section forever!
What is a milestone?
A milestone is an achievement or something that your business could be celebrating. It is a post that is part of your history.
Here are some examples of a milestone:
- Winning an award
- Launching of a website
- Introducing a new staff member
- Celebrating winning a new contract or tender
- Launch of a new product or service
- Celebrating a number of “likes” milestone
How to Add A Milestone to Your Facebook Page
Facebook are forever changing and moving features around! If you were wondering how to add a milestone to your Facebook page and you were previously adding it via the publishing tools section, then try this simple way (click video below):
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See you on Facebook!