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Writing the subject lines for your emails can be one of the most difficult things to do when organising your email marketing campaigns. As well as recommending a book called “Advertising headlines to make you rich” by David Garfinkle, and software FreshTitle (which help you with creative subject lines), we also advise you to avoid spam trigger words.
There is no point in sending an email if the subject line triggers SPAM filters and you messages ends up in the junk folder. By avoiding these words in your email subject lines, you can dramatically increase your chances of getting beyond SPAM filters.
AVOID THESE IMPORTANT SPAM TRIGGER WORDS.
Writing the subject line of your email can be the most difficult part of the whole email. Not only do we recommend using tools such as FreshTitle, but we also recommend avoiding these trigger words to help your email stay out of the recipients junk box!
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