Email Campaign

A cheerful woman sharing a secret against a blue background with the blog headline 'The Power of a PS' for email marketing.

The Power of a PS (and a Countdown Timer) in Your Email Marketing

By Christina Robinson / 18/08/2026
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Here’s an odd fact about email marketing. After the opening line, the most-read part of your email is usually the PS. People scroll straight past the carefully written middle, and…

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What Email Marketing Campaigns Should I Send?

By Christina Robinson / 05/06/2026
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Email marketing is a topic of conversation that keeps popping up this week! Always a good sign that it’s something I should be writing about here on the blog! If…

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A young pretty girl with long dark brown hair holding up 8 fingers, smiling with a digital marketing background and email letter icons

Three (maybe eight!) Email Marketing Rules To Follow For Campaign Success

By Debs Hyde / 09/05/2025
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Three email marketing rules to follow for campaign success. From content to analysing the data, find out how to make your campaign a success!

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Is your email list converting?

By Christina Robinson / 04/10/2023
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There are a lot of things that can affect how well your email list converts. Here are a few points for you to consider and take action on.

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Does your email marketing suck?

Does Your Email Marketing Suck?

By Christina Robinson / 22/01/2021
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There are 100s – No, that’s wrong. There are 1000s of articles telling you how to make email marketing work for your business. We’ve even written a few ourselves! I…

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