If you write blogs but don’t SEO them properly, you’re missing a trick…in fact, you’ve already done most of the hard work but are letting yourself down at the final hurdle. By now, you’ve hopefully followed the blogs in this series about ‘Blog writing’: You’ve planned and structured your blog You’ve written engaging headlines You
Back in 2003, I set up a recruitment agency called Ethos Recruitment. I had absolutely no idea about branding and marketing and I remember thinking how awesome my MS Publisher leaflets were that I had produced myself and printed on my Epson inkjet printer. My first lesson in design and marketing came from a marketing consultant,
At Beyond Theory, we’ve been using social media channels for some time now. Initially LinkedIn, then Twitter and Facebook accounts soon followed. About six months ago we decided to use Instagram. Here’s my story of why, how, and so what?
Did you know that the human brain can process an entire image and recognise what it is in just one-tenth of a second?