When we are conducting a health check on our clients’ Twitter accounts, we always look for one or two hashtags in the biography of their profile.
What sort of things should you #?
> Industry sector
What should you NOT hashtag
Please do not hashtag words that people would not really search for. For example, it is unusual for people to search for words such #Jobs #Business #Marketing #Food #Blogger
So before you go ahead and start adding a # in front of a keyword, think to yourself “would people be searching for this?”.