It was Sunday evening and I was snuggled on the couch with my MacBook in my lap, all set to put the finishing touches to the slides for my LinkedIn webinar that I was presenting the following day. I visit www.linkedin.com and I am faced with the following screen:
The old adage “build it and they will come” is no longer appropriate in today’s world; if it ever was. Setting up a business, doing a website and having a social media presence alone is not going to guarantee a flood of business opportunities. Likewise, if you are out networking, appreciating that it takes time
That is a lie. The title really should have said, “Did you know that you can only schedule discussions into a LinkedIn group if you are paying LinkedIn for the privilege”. Back in June 2017, LinkedIn removed the API for external software such as HootSuite, Buffer, eClincher, TweetDeck, etc. to be able to schedule posts
Did you know, according to Social Media Today, the biggest demographic on Twitter is male aged 18-29? (Saying that, in my experience, the average age of the majority of our clients’ Twitter accounts is male aged 25-34). The common denominator is “male”. So if your key target audience fits this demographic, then being active on Twitter
Are you confused by Google Analytics? If you do not know where to start then this is the video for you. In this video I will explain: 1. Who is coming to your website 2. Where they are coming from 3. What are your top ten pages that people are landing on Then this is
I am sure I am not alone in this digital age of sometimes feeling completely overwhelmed by the number of emails I receive in a day! This means that even a few hours out of the office means returning to a huge backlog and time spent sifting through trying to decide which are urgent and
Check out the smartphone app called ClippyCam. It is an easy way to share photos and videos, that looks a little bit like Facetime. I love this app as it is a little bit different to all other apps available on the app store. Go to www.clippycam.com
Gosh, managing social media takes so much time, doesn’t it? Especially if you have an Instagram, Facebook, Twitter, LinkedIn account, and you juggle all of your content and hope that it all publishes correctly. Then you cross your fingers and hope that a lot of people comment on your posts, but how do you have
Email marketing is NOT dead, but you can kill your subscribers if you do not follow these simple rules.
For a lot of us, writing blogs seems like a lot of effort for very little reward. From generating the idea, through writing and editing, to hitting publish and sharing it out on social media, there’s a lot of work involved. But there are huge business benefits to blogging.