We all know that the days of simply posting a text status update are long gone. If you want your content to stand out amongst the crowd then it’s time to get creative. Adding movement, sound and visuals is essential, so here are nine ways to help you get your creative juices flowing.
The widely held view of traditional leadership is that the success of any team is down to the leader. I think this is a very outdated view, and that leadership cannot be down to one role. An effective modern leader will enable others to lead when it is appropriate.
Instagram podcast series has been launched. I have downloaded the new Instagram podcast as I find that learning whilst in the car or walking the dog is a great use of my time. Facebook IQ launched a four-part series as a podcast to learn about The Power of Passions on Instagram. If listening is not
Are you frustrated with the lack of eyeballs and engagement on your Instagram posts? The new Instagram explore feature offers exciting new ways to find and explore trending visual content in real time.
Chatbots? What is this, Star Wars? How come I keep seeing marketing articles about chatbots? Chatbots are actually not new; they had their first rise to fame in the days of AIM. They were basic programs that chatted with you about specific subjects. A chatbot is a computer program that is designed to create a
Not really. When it comes to online copywriting, you may have similar communication objectives to your print content, but there are some important differences to consider – and some things that hold true across both channels. Firstly, what are the similarities? Well, any copy, wherever used, is a piece of communication and needs to achieve
Instagram have been supporting emoji search for a while, but in May 2017 Twitter quietly introduced the feature where you can search for Tweets containing a specific emoji. Another quick tip – did you know that you can also have Emojis in a Twitter username? Cool eh?
I have been on the self-employed journey since 2003, and I am not proud to admit that I was a workaholic. Up at 4.30am and answering emails to clients (but scheduling them so no-one knew I was up that early). I was often in the office by 7am and didn’t get home until 8-9pm at
It is often said that being in business is like being in a battle. Only the strong survive, the weak will perish, that it’s dog eat dog out there. Many people will quote you the ancient text ‘The Art of War’ by Sun Tzu as a go to read for the serious business professional without
Did you know that you can now implement “remarketing” or sometimes known as “retargeting” on LinkedIn? Rather than reinvent the wheel, you will find this guide from Social Media Examiner very useful. Visit www.green-umbrella.biz/remarketing