A Live Interview with PR and Communications Expert - Jessica Pilkington

Each week, Green Umbrella presents a live coaching session, covering a range of social media and online marketing topics. This week (Friday 20th January 2017), Julia talks with Jessica Pilkington of Pilkington Communications.

See below the video for the links to the tools, and websites mentioned in this interview.

Tools mentioned:

Touchnote – send postcards in the post to your clients to make them feel special. https://www.touchnote.com
Polaroid Zip Mobile Printer – http://www.polaroid.com/zip-instant – here you go! A mini printer that syncs with your phone and prints images / photos on the go!
Green Umbrella Book Club – register here.
EClincher – the best social media management system on the market! https://eclincher.com/
Julia mentioned her tips for live streaming:
Tips for live streaming. It’s huge!1. It takes up a lot of bandwidth – so be careful!
2. Live stream from a desktop – use OBS (Free software).
3. Live stream is the best for exposure at the moment.
4. Include your live stream links in any press articles.
5. Prize draws are great for live streaming.
Thunderclap – great for charities. https://www.youtube.com/watch?v=n20fcGjeAKM
Twibbon – another great app to show your support for charity –
www.twibbon.com – add a ribbon to your Twitter or your Facebook page
https://capsulecrm.com/ – this is a fabulous CRM system, specifically for the smaller business owner. Its only £8 per month. Wicked!

To register for your free live stream coaching session:

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The Marketing Plan
This form is designed to take you through a marketing planning process. From here we can then create a full 3,6 or 12 month plan for your business
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Small print.

We agree a date for the session with a min of two weeks notice. We will walk you through the technical side of the presentation a min of 48 hours before we go live. You will need a good internet connection, and we may request administration rights to your social media platforms. We will never reveal passwords to anyone, and we will remove ourselves as admin once the show has gone live. You will walk away with an action plan, which we will follow up with you in 4 weeks time. The content will appear in various forms across the internet (our Facebook page, a blog, YouTube video, LinkedIn publisher article). By completing the above form, you agree to all of the above.