Strategy

Navigating a general election blog

Navigating a General Election – Marketing Strategies for UK Business

By Christina Robinson / 24/05/2024
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If standing out marketing-wise when you’re going up against coverage of the UEFA Euros 2024 and Wimbledon this summer weren’t enough, we’ve now also got a general election in the UK to contend with! Businesses will find themselves navigating not only the intricacies of political discourse but also the passionate outpouring of these popular sporting events. With audiences divided between political engagement and sports enthusiasm, we face the challenge of standing out while most social media feeds are being flooded with even more information than usual. Here’s how your social media marketing strategies for UK businesses can be tweaked to thrive this summer.

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How to generate leads using social media

By Christina Robinson / 01/03/2024
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In today’s digital age, social media continues to be a powerhouse for businesses, offering unparalleled opportunities to connect with potential customers and drive sales. For SMEs in the UK, leveraging social media platforms effectively can be a game-changer in generating leads and boosting revenue. However, many business owners struggle to handle the complexities of social media marketing.

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