Posts by Christina Robinson
‘Should I Still be Marketing?’ Why this isn’t the Question you Should be Asking.
If there’s one question we’re being asked multiple times a day right now, it’s ‘Should I still be marketing?’ I’d like to address that in this blog and give a very honest albeit opinion-based, answer. I think we’ll all agree that we all have a lot on our plates right now. In times like these,…
Read MoreWebinar – 20 Content Ideas for Social Media Success
Are you struggling to think of new and engaging content to post on social media? Let us give you some inspiration! About this Event In this webinar, we’ll share with you at least 20 ideas of things to post on social media. We’ll show you how you can make use these ideas to ensure your…
Read MoreFancy Something for Nothing?
We’ve got a little teeny, tiny announcement for you that we’re very excited about! We have been having regular little catchups whilst everyone’s been working from home on a daily basis, and a couple of days ago, we were talking about the fact that so many small businesses are really feeling the pressure right now.…
Read MoreTime for Lunch?
Every social media stream, every inbox, every news alert, and every telephone call seems to have mention of Covid-19. It’s not that I don’t want to talk about it – it’s affecting everyone after all. It’s more that I don’t want to say the obvious or jump on the bandwagon. Most of all, I do…
Read MoreCreate 30 Days of Instagram Content In Just One Day
We are living in a time-starved world. Every minute counts, especially when it comes to social media content. If Instagram, with its 800+ million users, is the platform for you, then this is the article for you. I am going to show you how (with the right strategy) it only takes ONE DAY to plan,…
Read More“What Do I Need to Know About Social Media Marketing?”
Each week, I think through all the conversations I’ve had over the previous seven days and decide which of these have been the most useful and therefore most relevant to the Green Umbrella audience as a whole. I identify what, I believe, the key nugget of information that came out of that conversation was and…
Read MoreThe Five Main Key Elements of Creating a Video
If you have not yet embraced the world of video then please consider this as part of your strategy, if not, then I guarantee that you will be playing catch up. It is estimated that 85% of businesses now use video as a marketing tool. We can easily see the signs. Our Facebook feeds are…
Read MoreThe Best Way to Build Trust Online
If you have kids who are of primary school age or older you have probably had the ‘stranger danger’ conversation. We warn them of the pitfalls of being sucked in by someone offering them goodies and teach them how to recognise how and who to trust. As business owners, we should consider these teachings and…
Read MoreVideo: Have You Added Milestones To Your Facebook Page Yet?
Adding milestones to your Facebook page is an essential ingredient for any business that is looking to enhance their page. Not only does Facebook give milestones additional weight in the algorithm (ie: Facebook will feed any type of celebration post to more people, therefore giving you better reach), but it also stays around in the…
Read MoreVideo: Christina Talks LinkedIn Employee Notifications
Why should I use the Employee Notification feature in LinkedIn? In January 2020 LinkedIn announced that it would be removing its ‘Elevate’ platform which allowed users to engage the employees of their businesses in sharing content from their LinkedIn company pages. In closing this platform now, LinkedIn will now move the features over to all…
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