Posts by Christina Robinson
Is your YouTube channel set for success? 5 starting points for your YouTube strategy
If you have a YouTube channel, it should be something you are proud of and something that can be found by your current and future audiences – that means having a solid YouTube strategy in place. I’ve become very aware that of late, we have not been keeping our own YouTube channel as up to…
Read MoreYour Twitter 5 A Day
Free Check List Being active on Twitter multiple times a day is essential. We have created a handy daily checklist of the five main activities that we would recommend. To download your FREE PDF click HERE and don’t forget to check out the rest of our free downloads in our Goodies section.
Read MoreHow Do I Create Brand Loyalty Using Social Media?
Brand loyalty, Customer Advocacy… there are other phrases that are used too that all amount to the same things – creating a warm fuzzy feeling in the minds of your target audience when they think of your brand. I don’t think I’ve ever been asked this question exactly as I’ve worded it in the title…
Read MoreFive Reasons Why You Should Outsource Social Media
With so many social media platforms to consider using in your business and the time it takes to both develop and implement an effective social media strategy, it’s no wonder that more and more businesses are looking to outsource social media! Most business owners understand the benefits of an active social media presence. However, that…
Read MoreDiversity And Inclusion In Marketing
Diversity and Inclusion, or D&I, as it’s often shortened to, is a theme that seems to be covered more and more in various sectors. Recently, we attended the inaugural #TRUInclusion event, during which we were given the opportunity to discuss Diversity and Inclusion in marketing. It’s a worthy subject, and there are various aspects of…
Read MoreChristina talks social media mistakes
June has been a crazy-busy month! I’ve been out and about and certainly have some miles under my belt – but when Cameron from Firefish Software asked me if I would join him on the Firefish Crowdcast I could not miss the opportunity! The subject of the episode was around the mistakes I see Recruiters…
Read MoreWill A Trade Body Help Boost My Business?
This week’s Green Umbrella HQ debate centred around trade bodies and ultimately, whether they’re worth getting involved with and how good they are for boosting your business?You may have had this debate yourself about whether the commitment and energy you have to put in brings the return you need. The big question is… Does being…
Read More99 Problems, but Writing this Blog ain’t One!
If you’ve read my articles in the past (or had a conversation with me), you’ll know how important I believe blogging is. You’ll also know how much I actually detest writing them. I’ve been procrastinating for the last two hours, and now my mac book is down to 11% battery. I’ve left my charger at…
Read MoreThe Ultimate Social Media Guide for Recruiters
If you are working in the world of recruitment then ignoring social media is simply not an option. You’ve been living in a candidate-short world for several years now and the current trends are to use social media to identify, attract and engage those elusive passive candidates. But where do you start? How about the…
Read MoreChristina’s UK Recruiter Q&A
I had the pleasure of joining UK Recruiter’s Louise Triance, live ‘on air’ (or more specifically on Crowdcast) to discuss tech in general, as well as what we do here at Green Umbrella. Despite my cool, calm and collected appearance, it should be noted that before and after these things I am a bag of…
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