GU Live Lunch – Ep 155

Join Nicole, Kim, Molly and Mark for your weekly update of social media news, find out what we’ve been up to, and what we’ve got to look forward to!

Here are the snippets:

03:00 – Instagram has added a new feature allowing users to add GIFs to comments. This feature is available in the latest version of the app.

07:21 – We reflect back to the time Instagram had the “Dislike” button

09:28 – Meta is currently working on a new text-based social networking app designed to directly compete with Twitter. The aim is to create a space where creators and public figures can share timely updates about interests. But this is very different from meta. It will be a decentralized platform. So whereas Instagram and Facebook are very linked, this is going to be completely separate. We have no official name or launch date, but stay tuned!

12:25 – Stats show a huge 60% of Twitter users have taken a break from the app since Elon Musk bought the business, and it’s estimated that 25% of users will no longer be active at all in the next 12 months!

18:16 – As Elon looks to make Twitter an ‘everything app’, parent company X Corp has acquired a job-matching start-up app called Laskie. Elon’s long-term plan is to create a platform that mirrors WeChat in China (like WhatsApp) The concept is to have a social platform that would also facilitate simple, in-stream payments and then incorporate additional functionalities from there.

24:28 – Twitter will now allow you choose/change the playback speed option in video.

25:25 – Sprout Social has published its latest report, and the data on when the best time to post has changed somewhat. (Check out the stats!) See you next week!