LINKEDIN JOIN THE BANDWAGON WITH NEW “STORIES” FEATURE
This actually made me cringe! LinkedIn is Stories (Similar to SnapChat or Instagram stories), however, they are calling the feature “Student Voices”. It's only available for US Students, and the posts stay prominent on the individual's profiles for one week (rather than 24 hours). In my opinion, LinkedIn should focus on developing unique features for their audience. I can not see students using LinkedIn in this way, but I could be proved wrong!
INSTAGRAM START TO REMOVE INAUTHENTIC CONTENT
Starting last week, Instagram will begin removing inauthentic likes, follows and comments from accounts that use third-party apps to boost their popularity.
This is BIG.
Instagram says since the early days they have auto-detected and removed fake accounts, but this is taking it a step further and removing inauthentic likes, follows, and comments.
I bet third-party follow/unfollow app developers are panicking a bit!
FREE POSTERS, SOCIAL POSTS AND MORE FROM GOOGLE #SmallThanks
Google has introduced a very basic toolkit for your Google my Business Listing. You can now add posters (and even print them), offers and integrated posts (like reviews) all by the click of a button. Read more
BIG CHANGES ARE COMING TO FACEBOOK MESSENGER
As of January 1st, 2019, Facebook Pages will need to have successfully been approved for subscription messaging permissions – if not, they won’t be able to send the free messaging type called ‘non-promotional subscription messaging'.
This is super important, so please check out the article to ensure that you are submitting your request correctly. Read more
TWITTER ARE DE-EMPHASIZE FOLLOWER COUNTS
What does this mean? In practical terms, it simply means that the font that says “Follower” and “Following” is going to be smaller. Yep, that's it! But there is a theory behind this trivial change
A SNEAK PEAK AT THE NEW INSTAGRAM DESIGN
As some of you may know, Green Umbrella are members of the Social Media Examiner Society. This means that we often see things in the social media scene before people in the UK. Last week a number of people in the society announced that they have the new Instagram design.
Similar to the Twitter changes, the new Instagram design now emphasises the username rather than the follower count. I found an article about these changes on The Verge – read more.