Diversity

Unless you have been living under a rock recently, you will know that the Diversity agenda has been front and centre on the news. And rightly so. It has been on the business agenda for some time, especially when it comes to looking at recruiting and the make-up of company staff or seats at the…

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We’ll take you through the dos and don’ts of using Facebook as a free marketing tool! Monday 13th July 2020, 12:15 BST About this Event Facebook is often the first social media platform business owners turn to when it comes to building an online presence for their brand. We’ll take you through the dos and…

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What is AIDA?

You know when you learn something, and you’ve learnt it a while ago, you sort of assume everyone knows about it… I was speaking at an event a few weeks ago and I was asked a question that made me bring out my old friend AIDA. The session went well, but afterwards, a colleague reached…

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Define your ideal client

It is essential to understand who you need to target when it comes to marketing your business – whether that’s on or offline! We see so many business owners as well as sales or business development professionals who are putting content out there – but not really thinking about who they’re targeting. So, we’ve created…

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Ideal Client

Download your FREE Ideal Client poster to be used in conjunction with our FREE e-book – The Straight Forward Guide to Defining Your Ideal Client. Click on the image below to download the poster. If you haven’t downloaded the companion e-book, please download HERE

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Lockdown marketing - Community

In times of crisis, it’s amazing the way communities pull together. And that’s true whether it is your local or professional community, as proven by Hung Lee and the Recruiting Brainfood community this month! Let me explain… As the Covid-19 crisis unfolded in the UK and we were all growing more and more aware of…

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5 marketing books to read in 2020

It’s that time of year again when you are planning for the year ahead; business owners are reflecting on the successes of 2019 and looking for areas where they can improve in the coming year. The world of Social Media and Marketing is always changing, and similarly to other sectors, if you want to succeed,…

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Christmas Marketing to-dos

We’ll run through a checklist of things to do from a marketing perspective before you sign off for the year. In this webinar we will also discuss some of the biggest changes we’ve seen in 2019 from a digital marketing perspective.

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