Things Influencers Look for When Collaborating with Brands
By Chloe Bennet |
As an influencer, working with a brand can be an exciting and profitable opportunity. Not only does it give you the chance to earn some ...
Christina's UK Recruiter Q&A
By Christina Robinson |
I had the pleasure of joining UK Recruiter's Louise Triance, live 'on air' (or more specifically on Crowdcast) to discuss tech in general, as well ...
UK Social Media Stats – Where is everyone really hanging out online?
By Christina Robinson |
“UK Social Media Stats” “UK Facebook Useage” “Social Media UK” …and the list goes on as I continue with my regular search for statistics on ...
How Social Media Helped Me Fundraise
By Lynne Rose |
In January 2018, I decided to sign up for a challenge! I was going to be celebrating my 50th Birthday in November, and I wanted ...
You can be my wingman anytime
By Amanda Davies |
“You! You can be my wingman anytime.” People of a certain age will immediately get that reference. Just in case though, it’s from the cheesiest ...
Who is the weakest link in your company's online security?
By Mark Carr |
Sometimes when you read about a website or service that has been compromised, there is the presumption that they have been hacked. However, sometimes it ...
Keeping video simple – Five tips for your business
By Christina Robinson |
At the risk of stating the obvious, companies are constantly looking for ways to talk to their potential clients and customers more effectively, and a ...
How do you stay ahead of the game? Social Media Workshops versus a social media coach
By Christina Robinson |
Wind back a few years to 2009, Green Umbrella was the name given to a new brand that was about to launch a social media ...
Investing in an employee’s LinkedIn Profile. Where’s the benefit?
By Christina Robinson |
This is an interesting question to have been asked – but not a new question by any means! It pops up every now and again ...
Break out of your brand bubble
By Alice Hickling |
A statement that can send many into a hypertensive meltdown, manically waving the brand manual reciting photography and copy rules and the RGB/CMYK codes whilst ...
Stop Sending Your Email Marketing Via Outlook
By Christina Robinson |
I’m always promoting my opinion that it should be a priority to make sure all your marketing activities are in sync with each other if ...
How to get over the fear of public speaking
By Christina Robinson |
Fear might not be the right word for everyone – but there is an anxiety that comes with public speaking. Speaking to a group of ...
Marketing is Stressing Me Out
By Amanda Davies |
Working in marketing is great – I genuinely love it as a career choice and have worked as a marketer in some shape or form ...
Are You Socially Loyal to Your Brand?
By Emily Baxter |
Imagine this scenario: You need to post something across your Social Media accounts, nothing exciting has happened in the office, the Days of the Year ...
How Do I Create Brand Loyalty Using Social Media?
By Christina Robinson |
Brand loyalty, Customer Advocacy… there are other phrases that are used too that all amount to the same things – creating a warm fuzzy feeling ...
5 Top Social Media Management Tools
By Jane Pollard |
We’re big fans of social media management tools at Green Umbrella. Not only do they make it easier for you to plan your social media ...
Five Reasons Why You Should Outsource Social Media
By Christina Robinson |
With so many social media platforms to consider using in your business and the time it takes to both develop and implement an effective social ...
Put Your Best Presenting Foot Forward
By Alice Hickling |
Let’s face it, most presentations are painful, for all parties involved. For the presenter, who’s spent days planning. To the audience, who are wondering what ...
Diversity And Inclusion In Marketing
By Christina Robinson |
Diversity and Inclusion, or D&I, as it's often shortened to, is a theme that seems to be covered more and more in various sectors. Recently, ...
Christina talks social media mistakes
By Christina Robinson |
June has been a crazy-busy month! I've been out and about and certainly have some miles under my belt – but when Cameron from Firefish ...
Will A Trade Body Help Boost My Business?
By Christina Robinson |
This week’s Green Umbrella HQ debate centred around trade bodies and ultimately, whether they’re worth getting involved with and how good they are for boosting ...
99 Problems, but Writing this Blog ain’t One!
By Christina Robinson |
If you’ve read my articles in the past (or had a conversation with me), you’ll know how important I believe blogging is. You’ll also know ...
What Caused My Website To Plummet?
By Richard Stinson |
The aim of the majority of website owners is to see their site rise high up in the search engine rankings. If your site doesn’t ...
The Ultimate Social Media Guide for Recruiters
By Christina Robinson |
If you are working in the world of recruitment then ignoring social media is simply not an option. You've been living in a candidate-short world ...