Should I use instagram for business?

If you’re reading this, you’re into social media marketing, and you probably won’t be shocked to hear that I am asked these questions all the time at the moment. “Should I use Instagram?” or “How will Instagram help my business?” The reality is, it isn’t a simple yes/no answer, and the impact of this platform…

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Instagram Pinned comments

Did you know that you can now pin up to three comments on your Instagram posts? This is a recent change that Instagram has made to the platform to help limit any bullying within the app. As long as you have the latest version, it’s straightforward to do. Find a comment that you would like…

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Instagram Shopping

If you sell physical products and you haven’t yet set up Instagram Shopping, then you need to do it asap! There are a number of criteria that you need to meet before you can get started, and you can find a list of these here:www.facebook.com/business/instagram/shopping/guide Instagram shopping is a great way for users to easily…

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Have you Created an IGTV Series Yet?

A great way to get people coming back to your profile is to create a regular IGTV series focused on a specific area or topic. While creating an IGTV series gives you content that you can then repurpose across other Social Media platforms, it also gets your audience visiting your profile more regularly, and is…

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Instagram Highlights

A great way to make your Instagram page stand out is to add Highlights. If you have added a range of stories, you can group these into different Highlights, which then remain at the top of your page just above your posts. To add a Highlight, simply click the +New button underneath “Edit Profile” where…

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Grow an audience on Instagram

This webinar will give you an understanding of how Instagram works and take you through the most effective ways to grow your audience. Tuesday 28th July 2020, 12:30 BST About this Event Instagram is a highly visual platform which can be used to increase awareness of your brand and grow a loyal following. It is…

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Five tips to make your Instagram account stand out

In recent years, Instagram has seen significant growth in its popularity and with one billion active monthly users; it really is a platform that you can no longer afford to ignore. While Instagram is a very “visual” platform and, therefore, it naturally suits both the retail and creative sectors well, many other industries, like recruitment,…

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Create 30 Days of Instagram Content In Just One Day

We are living in a time-starved world.  Every minute counts, especially when it comes to social media content.  If Instagram, with its 800+ million users, is the platform for you, then this is the article for you.  I am going to show you how (with the right strategy) it only takes ONE DAY to plan,…

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Sharing debugging tools

A couple of great tools that I have used recently are the Facebook Debugger and the LinkedIn Debugger. Have you ever posted a link to either Facebook or LinkedIn and the post preview doesn’t look like the page? If this is something you have experienced, the likely cause is that the web page has been…

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Mightyscout

Aside from the Instagram Analytics themselves, another great website to evaluate analytics is MightyScout mightyscout.com/influencer-lookup This website gives you statistics on engagement, top photos, followers, top mentions, top hashtags, as well as lots of other useful analytics. The thing that sets MightyScout apart from the Instagram analytics themselves, is that it gives you the option…

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