Emily Baxter

Facebook Insights

Have you Checked your Facebook Insights Recently?

By Emily Baxter / 08/06/2021
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Although most of us know that the Insights are there, it’s essential to check them regularly and make the most of the data available. There are a couple of pages…

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Do you have an instagram business account

Do you have an Instagram Business Account?

By Emily Baxter / 11/05/2021
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I have mentioned previously about using the Instagram Insights, but now there is something even better, the Professional Dashboard! Described by Instagram as “A new central destination to help you…

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How to create PDFs for Linkedin

How to create PDF files for LinkedIn

By Emily Baxter / 20/04/2021
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In a previous Social Snippet I wrote about the benefits of using PDFs on LinkedIn, so this time I thought I’d write a little more about how we create the…

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Are you posting PDFs on Linkedin?

Are you posting PDFs on LinkedIn?

By Emily Baxter / 23/03/2021
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PDFs are a great way to increase your LinkedIn page engagement as they help boost the dwell time on your post. Whereas previously, it was about your post getting attention…

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Instagram insights

Are you using Instagram Insights?

By Emily Baxter / 23/02/2021
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To access Insights, you need a Business Account, but once you have one, you can view many of the Insights that other Social Media platforms provide. To find the Insights…

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Do you pin your posts regularly

Do You Update Your Pinned Posts Regularly?

By Emily Baxter / 28/01/2021
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Here at Green Umbrella, we always recommend that you get into the habit of this at least once a week. Imagine you click onto a business’s social media profile, and…

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Linkedin Stories

Are you using Linkedin Stories?

By Emily Baxter / 09/12/2020
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With platforms like Instagram and Facebook already using stories, we are all used to them by now, but how do you make stories work for you on LinkedIn? Similar to…

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Instagram Pinned comments

Instagram Pinned Comments

By Emily Baxter / 23/10/2020
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Did you know that you can now pin up to three comments on your Instagram posts? This is a recent change that Instagram has made to the platform to help…

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Instagram Shopping

Instagram Shopping

By Emily Baxter / 24/09/2020
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If you sell physical products and you haven’t yet set up Instagram Shopping, then you need to do it asap! There are a number of criteria that you need to…

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Have you Created an IGTV Series Yet?

Have you Created an IGTV Series Yet?

By Emily Baxter / 01/09/2020
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A great way to get people coming back to your profile is to create a regular IGTV series focused on a specific area or topic. While creating an IGTV series…

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