Posts by Pam Taylor
All Talk and Not Enough Listening
It’s very easy to get carried away just posting content on to your social media platform and then logging off straight away. That’s not very sociable is it now? Would you walk into a room full of people, talk at them, and then walk out again? No, you wouldn’t! It’s the same with Social Media.…
Read MoreManaging your Time on Social Media
One thing that crops up over and over again in my coaching sessions is that busy businesses don’t have the time to give to Social Media. Simple tools to help At Green Umbrella we use a simple tool to manage our time effectively. A timer! Yes, that’s right a timer! You wouldn’t believe the difference…
Read MoreA Week of Being on Video
Just like everyone, last week was an unusual one. Being forced to work from home was one adjustment, but having to meet everyone on a conference call was another. Anyone who knows me knows that I dislike being on camera, so the thought of video conferencing and webinars filled me with dread. I know I…
Read MoreInvite Connections To Follow Your Linkedin Business Page
Are you utilising this feature on Linkedin? Technically it is an old feature that disappeared, but recently, Linkedin announced that it would be returning, and everyone who has admin access on a Business Page on Linkedin will be able to use the feature. This feature is very handy if you are looking for more followers…
Read MoreHave you looked at your LinkedIn Profile photo recently?
This is the platform that you need to be professional. It is worthwhile spending time looking at it through the eyes of someone else, a client, a future employer or a work partner. Do you think it reflects you in your career? Here are some brief tips: • Ensure it is a recent photo, one…
Read MoreThe 5 Top Trends to Look for On Pinterest in 2020
Over the past two years, I have coached and managed social media for many different types of businesses, but one platform that is rarely, if ever, touched is Pinterest. Just to put you in the picture, I originally come from a retail and creative background, so it’s probably of no surprise to you that Pinterest…
Read MoreHow do I get more followers?
This is a question that crops up a lot in coaching sessions. In most occasions it’s one of the first questions. I always have two responses: 1. Are you consistently posting engaging content? 2. Are you having conversations with the people/ businesses that you are following? The answers to these questions are always a resounding…
Read MoreTesting A Third Party Scheduling Tool on Facebook
Is it a myth that Facebook penalise businesses for using a third party scheduling tool? We inadvertently tested this theory with a client who had recently purchased a marketing tool that essentially makes life easier for a busy Entrepreneur. At the beginning of each month, all they had to do was select a marketing campaign,…
Read MoreHow to Maximise Your Face to Face Networking
…and continue those conversations after that first meeting Once you have decided to go networking, the next decision that you need to make is whether you are going to network locally or attend larger events. There are so many events you could go to; you could fill your whole calendar, so it’s important to be…
Read MoreDon’t forget to update your pinned posts
Pam’s Coaching Tip… Pinned Posts – Are you updating these weekly? This is something that we see quite regularly, especially when we take on new accounts. Businesses are either not using this feature, or they have been, but the pinned post hasn’t been changed since 2018. The advantage of using this feature is that you…
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