The Green Umbrella Marketing Blog

In this webinar, Julia and Christina will be presenting a social media round-up of the new developments in social media over the last quarter. Julia attended Social Media Marketing World Summit in San Diego in March 2018, and this webinar will be reporting on the new best practices for social media for the next quarter…

My official answer to this question should be “it depends on your target audience”, but if I am completely honest with myself I think that the days of active LinkedIn groups are over.  I also believe that with the introduction of the new hashtag/community facility that this will be the nail in the coffin for LinkedIn…

Another killer presentation at Social Media Marketing World was by Jay Baer.  I was in awe when he entered the stage as I have read all of his books, including Youtility and Hug Your Haters.   Jay took us back to basics as he talked about the power of Word of Mouth Marketing and explained how…

Words. Do you remember them? Those little squiggly things, line after line, neatly laid out across the page. I’ll tell you something. They matter. They really do.

Eyeballs!  Why have I not figured this out before?  I have been working in the world of social media for the last ten years and it was only during social media marketing world summit did the penny drop.  Eyeballs are the secret key to success online.

So there you are, laptop at the ready and a new blog posting needed for your website. And the words just aren’t really flowing. Break for a coffee. Try again. You get 500 words done and read it through. It’s all right you say to yourself and post it on the site. Days later still…

Updated May 2018. If you find duplicate Pages for your business when you search for its name, you may be seeing Pages for the locations people made when they checked in. Once you create an official Page for your business, you can claim and merge duplicates to keep your customers’ likes and check-ins in one place.

What if I told you it only takes me ONE DAY to plan, create, and execute a MONTH of Instagram posts… well, that is exactly what I do for one of my Instagram accounts and it is working like a dream.

Are you struggling to get more reach, engagement, and clicks on Twitter? In this webinar, be prepared to be wowed as Julia Doherty reveals content strategies for getting engagement and reach on Twitter. Come away from this high-energy session with a huge smile on your face and a renewed focus and strategy to truly get…

In my opinion, Facebook stories are going to be HUGE for businesses in the next twelve months, and I am gobsmacked that no-one is utilising this feature.

You’ve probably heard quite a lot about the city that I live and work in recently! Salisbury, and the unfortunate events involving a former Russian spy and his daughter have been international news for several weeks now. While the world looks in on us via the numerous news crews that have descended upon us from…

Right now, more than 90 percent of businesses use social media. We can all open a Twitter account and start sending out tweets, or create a page for our business on Facebook and post daily, but this is no longer enough to make a social platform a viable one. If you want a profitable marketing…