MULTIPLE TEXT OPTION FACEBOOK ADS – WHAT ARE THEY AND WHY SHOULD I USE THEM?

Multiple Text Option Facebook Ads – What Are They and Why Should I Use Them?

A few months ago, Facebook released a new tool in their advert manager – Multiple text options! Multiple text option (MTO) allows you to add ...
Have You Added Milestones To Your Facebook Page Yet?

Video: Have You Added Milestones To Your Facebook Page Yet?

Adding milestones to your Facebook page is an essential ingredient for any business that is looking to enhance their page. Not only does Facebook give ...
Video: Christina Talks LinkedIn Employee Notifications

Video: Christina Talks LinkedIn Employee Notifications

Why should I use the Employee Notification feature in LinkedIn? In January 2020 LinkedIn announced that it would be removing its 'Elevate' platform which allowed ...
How do I know the online presence of my business is right?

How do I know the online presence of my business is right?

I recently met with a business owner who had assured me that there was little we could do to help them with their online presence. ...
Why Uploading Your YouTube Video to Facebook is a Bad Idea!

Why Uploading Your YouTube Video to Facebook is a Bad Idea!

You may or may not be aware, but there is a constant war going on between Facebook and YouTube.  It's the battle of the video, ...
Print Files

Here is my file, it’s ready to print

It’s a phrase I have heard hundreds of times over the years, and yes, you have guessed it, the majority of the time that is ...
LinkedIn Profile Mistakes

Five Common LinkedIn Personal Profile Mistakes

This blog post is not a checklist of the things that you should incorporate in your LinkedIn personal profile, it's quite the opposite! These are ...
Video content

Is 2020 a Time to Let Your Customers See You Clearly?

I am still vaguely surprised that the year is actually 2020. To me, it still sounds like it should be part of the title of ...
Google My Business

How do I get my business on Google? – Introducing Google My Business

We get asked this question quite often by businesses who are brand new, or those who are struggling to gain traction in search results. One ...
Pinterest trends to look out for in 2020

The 5 Top Trends to Look for On Pinterest in 2020

Over the past two years, I have coached and managed social media for many different types of businesses, but one platform that is rarely, if ...
How to Amplify your content strategy in a few easy steps

How to Amplify your content strategy in a few easy steps

Content. If you’re responsible for marketing in your business that one word is probably responsible for more than a few sleepless nights. Defining what ‘Content’ ...
5 marketing books to read in 2020

5 Marketing Books to read in 2020

It’s that time of year again when you are planning for the year ahead; business owners are reflecting on the successes of 2019 and looking ...

If You Want To Know, Just Ask

If you want to know what your customers think, why not ask them? Now, market research is a science. If you need statistically robust results ...

Six Sure-Fire Facebook Strategies to Catapult Your Success

I have been teaching Facebook marketing techniques for the last six years, and I am surprised to see that some business owners are still using ...

I Am Robot – Or Not?!

When it comes to writing blogs, I do always try and think about what I have learnt or heard about in the weeks and days ...