Lead with Value

Does Your Content “Lead with Value”?

“Lead with value”. Dependent on how closely you follow me on social media, how often you read my blogs and whether you join our weekly ...
5 top social media management tools

5 Top Social Media Management Tools

We’re big fans of social media management tools at Green Umbrella. Not only do they make it easier for you to plan your social media ...
Do I need a website

Do I Need a Website?

If you’re launching a new business (as many people are right now) budgets are tight and costs need to be kept low. You look at ...
podcast announcement - Christina Talks

A Little announcement – AND a little favour!

If you do the maths and work out how many hours you have each week after you've removed time for sleep, eating and an average ...
IS the QR code making a come back?

Should You Be Using QR Codes As A Marketing Tool?

Are QR codes making a comeback? They were trendy once, for about 5 minutes, admittedly, and then they quickly seemed to phase out of regular ...
Treat customer with a promotional product

Give Your Customers a Treat as they Return to the Workplace

Strange Times So, not really wanting to use the somewhat overused words such as, 'unprecedented' or 'extraordinary' to describe recent months, it has to be ...
Nine Awesome Ideas For Blog Topics

Nine awesome ideas for blog topics

Help, I don’t know what to blog about! You already know you should be blogging, don’t you?! Let’s assume that we’re preaching to the converted ...
Making social media accessible to all

Making Social Media Accessible to All

In early July, the Government Communication Service (GCS) released a statement that helps encourage us all to create accessible social media campaigns. According to the ...
Top 7 eCommerce Growth Strategies for 2020

Top 7 eCommerce Growth Strategies for 2020

No one could have predicted COVID19 and the global changes that it caused. But now that the dust is settling we can see some definite ...
five reasons to outsource social media

Five Reasons Why You Should Outsource Social Media

With so many social media platforms to consider using in your business and the time it takes to both develop and implement an effective social ...
Honest or just couldn’t be bothered? Why you may need to stop being ‘authentic’ in your video posts

Honest or just couldn’t be bothered? Why you may need to stop being ‘authentic’ in your video posts

I want to be perfectly clear about something. I love authenticity. When you are posting on social or creating content for your marketing, you should ...
Grow an audience on Instagram

Webinar – How to Grow an Audience on Instagram

This webinar will give you an understanding of how Instagram works and take you through the most effective ways to grow your audience. Tuesday 28th ...
Google My Business

How do I get my business on Google? – Introducing Google My Business

We get asked this question quite often by businesses who are brand new, or those who are struggling to gain traction in search results. One ...
Pinterest trends to look out for in 2020

The 5 Top Trends to Look for On Pinterest in 2020

Over the past two years, I have coached and managed social media for many different types of businesses, but one platform that is rarely, if ...
How to Amplify your content strategy in a few easy steps

How to Amplify your content strategy in a few easy steps

Content. If you’re responsible for marketing in your business that one word is probably responsible for more than a few sleepless nights. Defining what ‘Content’ ...
5 marketing books to read in 2020

5 Marketing Books to read in 2020

It’s that time of year again when you are planning for the year ahead; business owners are reflecting on the successes of 2019 and looking ...
2020 Business Goals

For the sake of Auld Lang Syne… Here’s to 2020!

There’s been a bit of a tradition here at Green umbrella over the last few years. A tradition I wasn’t quite sure I wanted to ...
Emma's Aim Christmas

Supporting Emma's Aim this Christmas

As many of you will know, for the past few years we have been supporting Emma's Aim. So again this year, we will be making ...
Predictions for Social Media and Digital Marketing Trends in 2020

Our Predictions for Social Media and Digital Marketing Trends in 2020

It’s that most wonderful time of the year… when we look back on 2019 and think ‘Wow! How far have we come with all the ...
Social Media and Marketing: 15 Statistics to Drive Your Marketing Strategy for 2020

Social Media and Marketing: 15 Statistics to Drive Your Marketing Strategy for 2020

As we creep towards the end of the year, hopefully, you are tuning into your marketing strategy for 2020. Where are you going to show ...
Facebook Reach

Why is My Facebook Reach So Low?

Remember the good old days? You know, when Facebook was still a baby and when you posted you'd get endless people seeing and engaging with ...
3 core attributes you need for your business to succeed on social

Three Core Attributes You Need for Your Business to Succeed on Social

After several years of supporting business owners with their marketing efforts, it has become clear to me what is required to ensure success when implementing ...
Press play on interactive video content

Press Play on Interactive Video Content

Video marketing has become one of the biggest and growing trends of recent years, and it’s showing no sign of slowing down. Video is one ...
Event: Social Media Marketing For Today’s Recruiter

Social Media Marketing for Today's Recruiter

This course, run by Recruitment Matters and delivered by Christina, provides everything you need to know about elevating your social media strategy to find candidates ...